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Sun Chemical – New Product Launches!



We are excited to share Sun Chemical’s new SunPURO® Naturals, a range of responsibly sourced plant-derived colourants and ingredients for personal care formulations. 

Please find the new launches below.

Natural colours based on Chlorophyll.
Chlorophyll is rich in vitamins: A, C, E, and K. On the skin, it is known to help with radiance, rejuvenation and a youthful glow.

SunPURO® Natural Chlorophyll P – Chlorophyll Powder
INCI: Maltodextrin (and) Chlorophyllin-copper complex (CI 75810)

SunPURO® Natural Chlorophyll A – Chlorophyll Aqueous Liquid
INCI: Water (and) Polysorbate-80 (and) Chlorophyllin-copper complex (CI 75810) (and) Propylene Glycol (and) Potassium Hydroxide

Natural colours based on Annatto seeds.
Annatto seeds are high in tocotrienol, a form of vitamin E and rich in antioxidants, known for helping to protect skin cells.

SunPURO® Natural Annatto O
INCI: Helianthus Annuus (Sunflower) Seed Oil (and) Annatto (CI 75120)

SunPURO® Natural Annatto A -Annatto Aqueous Liquid
INCI: Water (and) Annatto (CI 75120) (and) Potassium Hydroxide

Natural opacifier based on Coconut.

SunPURO® Natural Coconut A
INCI: Water (and) Cocos Nucifera (Coconut) oil (and) Sodium Starch Octenylsuccinate (and) Sucrose (and) Citric Acid (and) Olea Europea Fruit (Olive) oil (and) Beta-carotene (and) Alpha tocopherol

Natural colour based on upcycled charred vegetable matter.

SunPURO® Natural V Black
INCI: Glucose (and) CI 77268:1 (and) Water (and) Potassium Hydroxide

If you have any questions about anything you have seen, please download the product brochure below or get in contact.

If you would like to start a conversation with us, have any questions regarding our product portfolio or would like to request pricing and a sample, please don’t hesitate to get in touch. We look forward to hearing from you.